Question 1

What exactly does TaskifAI do?

Accepted Answer

TaskifAI is a managed sell-out service for beauty and fragrance brands that sell through resellers and their own online store. Every month your retail partners send sell-out data in their own formats, and your Shopify or WooCommerce store sits in a separate tab. We take that whole burden off your team: we parse every reseller file, match every line to your master catalogue, pull your D2C sales in alongside, and deliver one reconciled report plus ERP-ready data by 14:00 on the 14th of every month. We call it the Unified Sell-Out Close.

Question 2

What do we have to do each month?

Accepted Answer

Forward the raw reseller files, or set up the email forwarding rule from our guide once so they reach us automatically. Connect your e-commerce store at kickoff. That is the whole job. There is nothing to upload into a system, no mappings to review, and no software for your team to learn.

Question 3

When do we get our numbers?

Accepted Answer

By 14:00 on the 14th of every month. We own that date. The report combines your wholesale reseller sell-out and your D2C e-commerce sales, with every missing reseller or door clearly identified, and comes with clean CSV or Excel exports formatted for your ERP, inventory or accounting system.

Question 4

Does it include our Shopify or WooCommerce store?

Accepted Answer

Yes, in the base price. Standard integration for Shopify, WooCommerce and Magento is included. Your store sales and your reseller sell-out land in the same report on the same SKUs, so you get one picture of total demand without anyone combining spreadsheets by hand.

Question 5

What does smart product matching actually mean?

Accepted Answer

Retailers rarely use your exact product names. One department store calls an item 'Rose Perfume 50ml', another lists it as 'PRF-ROSE-50', and a third drops the leading zeros on the barcode. Normally someone on your team cleans these by hand every month. TaskifAI recognises these variations and maps them to your official master catalogue, and remembers the mapping permanently, so your monthly report is always accurate.

Question 6

What happens if a retailer doesn't send a file, or sends a partial one?

Accepted Answer

The month still closes on the 14th, and the gap is named plainly in the report, by retailer, month and door: for example 'Liberty sent doors 1-4, but door 5 is missing'. We never guess a number and never quietly leave a gap for you to discover later.

Question 7

What happens when a retailer changes their file format?

Accepted Answer

That is our problem now, not yours. When a retailer renames columns, inserts rows or switches from Excel to CSV, we adapt the parser and the close still lands on the 14th. There are no mapping rules for you to rewrite and no broken macro for anyone on your team to chase.

Question 8

Can't we just have an intern run our files through ChatGPT or Claude?

Accepted Answer

You could try, but general AI tools are probabilistic. They routinely skip rows or hallucinate numbers on large CSVs, and they forget your SKU mappings between chat sessions. Someone on your team still spends 15 to 20 hours a month uploading files, pulling store numbers, and fixing broken outputs. TaskifAI runs a deterministic, audited calculation pipeline with a person accountable for the result, delivered on the 14th without anyone on your side lifting a finger.

Question 9

We already use Excel with Copilot or macros. Why do we need this?

Accepted Answer

Excel macros work until a reseller renames a column header or inserts a blank row, which breaks the whole pipeline. Copilot is good at summarising a single sheet, but it cannot automatically ingest, cross-reference and reconcile 20 different retailer spreadsheets and combine them with your e-commerce sales. A financial controller ends up spending 15 to 25 hours a month maintaining templates. We take that maintenance burden completely off your shoulders.

Question 10

Is there a dashboard or software for us to learn?

Accepted Answer

No. There are no training sessions, no logins to remember and no new dashboard to check. Data flows out of your inbox and your store, and arrives back reconciled on the 14th. If you have a question about a number, you ask a person.

Question 11

How do we reach you if we have a question?

Accepted Answer

Directly, on the channel you prefer: WhatsApp, email desk, or phone. You get seamless access to our operations team for real-time questions, file uploads and status checks. No ticket queue.

Question 12

Do you contact our retailers?

Accepted Answer

Never. We protect your commercial partner relationships. We give you ready-to-use forwarding guides so your team, or your resellers, can forward files automatically, but we never contact buyers or retailers directly. Collection stays in your name.

Question 13

Which file types and sources do you support?

Accepted Answer

All digital files: Excel, CSV, PDF, automated emails, and API e-commerce feeds from Shopify, WooCommerce and Magento. Physical paper receipts, or genuinely bespoke data projects, are quoted separately so the monthly price stays honest.

Question 14

How does the data reach our ERP or accounting system?

Accepted Answer

Every close comes with clean, standardised CSV or Excel exports formatted to import directly into your existing ERP, inventory system or accounting tools. Nobody retypes a number and nothing has to be reconciled by hand afterwards.

Question 15

How does pricing work?

Accepted Answer

One published formula, no hidden setup fee. A base monthly engine of EUR 750 covers your master catalogue mapping, D2C store integration, historical backfill and the monthly report itself. Then EUR 50 per reseller per month covers parsing, format reconciliation and door-by-door SKU mapping for each retail partner. Five resellers is EUR 1,000 a month; ten is EUR 1,250; twenty is EUR 1,750; thirty is EUR 2,250. Billed quarterly upfront.

Question 16

Is there a setup fee?

Accepted Answer

No. Setting up your resellers, mapping your catalogue, connecting your store and backfilling your history are all included in the monthly price rather than billed as an implementation project.

Question 17

Can we try it free for 30 days?

Accepted Answer

No free trial, because the heavy work is upfront: we build a custom parser for every one of your resellers, connect your e-commerce store and backfill your sales history from day one. Instead, our first 10 founding brands get a 14-day satisfaction window. If we haven't taken the problem off your hands within two weeks of kickoff, you get a 100% refund.

Question 18

How do the contract and cancellation work?

Accepted Answer

Agreements run on a 3-month rolling term, billed quarterly upfront on your agreed start date. They renew automatically every quarter. To cancel or pause before the next quarter starts, give us 14 days' written notice before the end of your current 3-month period. If you cancel midway through a quarter, your service and monthly closes continue to the end of the paid 90 days; no partial refunds are issued.

Question 19

What happens if we add a reseller later?

Accepted Answer

No fee to add one. The price increases by EUR 50 per month from the month that reseller is added, and we build the parser for it.

Question 20

How long does it take to get started?

Accepted Answer

Setup is done by us, before your first close: we map your master catalogue, connect your store, build a parser for each reseller and backfill your history. Your team's involvement is a kickoff call, sample files, and store access. Your first Unified Sell-Out Close lands on the first 14th after setup is complete.

Question 21

Is our sell-out data safe with you?

Accepted Answer

Your data is hosted in Europe on DigitalOcean and Supabase infrastructure, encrypted at rest (AES-256) and in transit (TLS 1.3), and kept in a private, isolated database with strict tenant-level separation. It is never shared and never used to train public AI models.

Question 22

Is TaskifAI built for both fragrance and beauty brands?

Accepted Answer

Yes. The service is built for independent and mid-sized beauty and fragrance brands that sell through resellers like Douglas, Sephora, Liberty, Harrods and niche boutiques, alongside their own online store. Fragrance-specific logic such as tester versus sell-out is handled in the mapping.

Question 23

What is the difference between sell-in, sell-out, and sell-through?

Accepted Answer

These three terms describe different points in the distribution chain. Sell-in is what you ship from your brand to a distributor or retailer; it comes from your own systems and is easy to track. Sell-out is what end consumers actually purchase at the point of sale; this data comes from retail partners and is the hardest to collect. Sell-through rate is the percentage of inventory that has sold versus what was received; it is the key efficiency metric for wholesale partners. Most inventory mistakes happen because brands make replenishment decisions based on sell-in (what they shipped) when they should be using sell-out (what actually sold at shelf).

Question 24

What is sell-through rate and how do I calculate it?

Accepted Answer

Sell-through rate measures the percentage of inventory received by a retail partner that has actually sold to end consumers within a given period. The formula is: Sell-Through Rate = (Units Sold / Units Received) x 100. For example, if a boutique received 200 units of your fragrance and sold 140 in the quarter, their sell-through rate is 70%. A high sell-through rate (above 80%) signals strong demand and may indicate under-allocation. A low rate (below 40%) signals slow movement and potential overstock. Tracking sell-through by SKU and retail partner, not just in aggregate, is what makes the metric actionable.

Question 25

What is Weeks of Supply (WOS) and why does it matter?

Accepted Answer

Weeks of Supply is the number of weeks your current inventory will last at the current rate of sell-out. It is the most useful metric for preventing stockouts. For fragrance brands with 12 to 16 week lead times on custom glass and components, knowing your WOS at the SKU and store level, not just in aggregate, is the difference between reordering on time and calling your manufacturer in a panic. It only works if the sell-out numbers underneath it are clean and current, which is what the monthly close gives you.

Question 26

Why do beauty brands lose visibility after selling into wholesale?

Accepted Answer

Once products enter a wholesale partner's warehouse, brands lose direct sight of what is happening at the shelf. The partner owns the point-of-sale data and shares it on their own schedule, in their own format. Some send weekly CSV files; others email a PDF monthly; others require you to log into a portal and download it. None of them use your SKU codes. The result is a gap, sometimes weeks long, between what happened at shelf and when your brand learns about it. For fragrance brands with 12 to 16 week component lead times, a four-week data lag means replenishment decisions are already late by the time the data arrives.

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